You talkin' to me? : rhetoric from Aristotle to Obama

Leith, Sam2011

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Summary

Rhetoric is what gives words power. It's nothing to be afraid of. It isn't the exclusive preserve of politicians: it's everywhere, from your argument with the insurance company to your plea to the waitress for a table near the window. Here, Leith examines how people have taught, practised and thought about rhetoric.A witty and eloquent enquiry into the art of persuasion, which examines rhetoric from its Attic origins to its 21st century apotheosis. Also tells the stories of its heroes and villains, from Cicero and Erasmus to Hitler, Obama and Gyles Brandreth. Leith is the former Literary Editor of the }Daily Telegraph, and the author of }Dead Pets{ and }Sod's Law{ as well as the novel }The Coincidence Engine{.